Why should you invest in sample products?

 

Show off photography packages

Explaining exactly what’s in your photography packages can sometimes be overwhelming for clients to understand. It can be tough for clients to visualise all the products they receive and why they’re paying for these products.

Creating a sample version of your complete photography package and showing it to clients can help them understand what they’re paying for and realise just how much they’ll be getting!

Secure your sales

Showing sample products to clients during consultations can make the difference between upselling more products to them and them going for the basic package you offer.

A sample product by Loxley Colour is handcrafted by our expert team so you can show clients just how much care goes into their future keepsakes. When clients see your products physically, they can visualise their own images in these layouts and can think about where in their homes they’ll keep their albums or where they’ll hang their framed print or wall product, making them more likely to upgrade their existing package.

Let the quality speak for itself

Loxley Colour sample products are made with the exact same processes and care as non-samples. This means you know you’re receiving a handmade, high quality sample.

When you let clients see the quality of these samples for themselves, it helps them gain a better understanding of the product itself, whether or not it suits their personal tastes and it helps them understand your pricing.

Remember to mention that your products can rarely be found on the high street! That information plus seeing the products for themselves will mean clients are impressed and have a better understanding of the products you’re offering!

Don’t Just take our word!

Elli Cassidy:

“You have to show what you want to sell. Samples should create desire and give purchasing confidence to your clients. Loxley Colour products do that perfectly.”

Brett Florens:

“Having a set of up-to-date studio samples is crucial to the client’s decision-making process. They need to be able to touch and feel the quality of the proposed products. Merely explaining what the album or framed product looks like just isn’t good enough.”

Brett has guest edited the Loxley Colour blog to go into more detail about the power of samples. You can read Brett’s blog here.